Consumer & Marketing
establish marketing strategies
based on consumers’
attitude in multiple touch points and digital buzz PREV NEXT
We identify marketing opportunities and risk factors across the consumer decision journey and provide perspective to execute marketing strategies.
- · Growing importance in advanced analytics marketing based on
brand touch points and mobile behavioral data
- · Challenging company to manage the brand royalty
and create competitive brand image
- · Growing demand for metrics to measure marketing performance
and improve marketing efficiency
- · Develop the brand analytics model and key metricsIdentify brand touch points and image factors
- · Improve the market sensing capability combined with social dataProvide dashboard for consumer response at product launch, etc.
- · Find integrated insights based on consumer behavior and brand perception
We provide clients with strategic direction and practical approaches derived from on-time data analysis.
on-time social buzz
and optimize marketing investment
strategy across brand touch points
and assist clients
to execute marketing strategy effectively